Creating the change we want to see in the world begins with ensuring the future of tomorrow is cared for and considered today

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Founder

Matt Robinson is a Michelin-trained chef who grew up in Nelson, New Zealand. He fueled his passion for food cooking internationally before returning to Aotearoa to teach Food Technology and Hospitality. Matt is also an English Literature and Social Sciences teacher and has held managerial and pedagogical leadership positions in education. 

Matt stepped out of teaching in 2023 to start DecarbonEd which supports the Ministry of Education’s Emissions Reduction: Schools & Kura Programme.

Following this success, he launched EATucation to spread his love of Food Education nationwide. Matt is an avid supporter of his community, with a passion for projects that support young people to have the best possible chance in life. From his charity providing education opportunities in Uganda to supporting Kiwi kids through his local Rotary Club, Matt believes creating the change we want to see in the world begins with ensuring the future of tomorrow is cared for and considered today.

EATucation values

  • Innovation 🚀

    EATucation was created to ensure the wisdom of the past is passed on to future generations. We enable New Zealand’s learners by combining traditional culinary knowledge and skills with modern evidence-based food education. Our elegant and accessible Desktop and Mobile App places a world of culinary creativity and well-being education at your learners’ finger tips. 

  • People Focused 🥝

    We believe the measure of our success is to be found in the voices of the people we serve. To guarantee that we are guided by their needs, everything we do is inspired and informed by what the learners, kaiako, and communities of New Zealand have asked for. From our cost-of-living friendly recipes to fun and effective lessons, we are hear to listen, evolve, and deliver.

  • Integrity & Transparency 🛡️

    We know that creating a generational shift requires trust and consistency. We achieve this by maintaining the integrity of our partnerships and our commitment to transparency which are foundational to the EATucation movement. We build trust by co-designing our impact goals with stakeholders, sharing our progress publicly, and refining and adapting our programs. 

  • Collaboration 🤝

    We strive to make a difference by acting as the conduit between the people, organisations, and processes that need to align to turn the tide on intergenerational food illiteracy. EATucation connects research institutes, with communities, and enables the private sector to support our public organisations ensuring our schools, kaiako, and whānau have all the tools and knowledge they need to provide a brighter food-literate future to our learners. 

  • Passion 🔥

    Every member of our team is passionate about the difference EATucation makes to the lives of young people in New Zealand. Our dedication comes from working alongside learners and school communities and from seeing the profound impact food education came have on individuals and whānau. We support one another by each bringing a unique set of skills to our collective mission to make every generation more food literate than the last. 

The EATucation team

EATucation has a team of resource designers who bring a wealth of experience spanning all curriculum year levels, encompassing the diverse range of subjects associated with food education. Our two audio-visual technicians craft engaging content that captures learners' attention and imagination, and our Head of Product provides the strategic direction and technical expertise needed to bring our vision to life.